|
Bimmer is the ultimate for the BMW enthusiast. Our readers don't just peruse each issue but study and absorb the advertising along with the editorial. Bimmer caters to this hard-core enthusiast by presenting editorial material with a strong technical orientation.
Our reader is a hands-on enthusiast who is dedicated to his BMW and is interested in products that enhance his car both cosmetically and mechanically. The advertising constitutes a vital part of the magazine as it provides the reader with access to the newest parts at competitive prices.
We have purposely kept advertising rates low to make this medium accessible to large and small BMW suppliers. This insures an active marketplace for BMW parts and supplies that provides you with a source of buyers who will continue to purchase on a regular basis.
Because the content of Bimmer is so focused, each reader is a potential buyer for your BMW-related products. It goes without saying that the average BMW owner has the ability and the inclination to buy these products.
Not only will your ad in Bimmer get strong current exposure, but the message of your ad will endure- 84% of our readers save their copies of Bimmer for future reference.
Laura Engel
Holly Lundgren |
2010 Advertising Rates
| |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
Advertising Coordinator Holly Lundgren (415)382-2860 Phone (415)382-0587 Fax holly@rossperiodicals.com |
Advertising Director Laura Engel (415)382-2872 Phone (415)382-0587 Fax laura@rossperiodicals.com | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
Advertising Information
Advertising and Editorial Offices Commissions & Discounts Agency Commission: 15% to recognized agencies. Terms: Net 30 days. Circulation Information Published eight times per year, distributed nationally by Curtis Circulation Company. Single copy price- $4.99. Subscription, 8 issues- $19.99. Additional Terms 1. Agency discount (commission) forfeited if not paid within thirty (30) days from the date of invoice. 2. All past due invoices subject to a finance charge equal to 1.5% per month (18% A.P.R.) of outstanding balance. 3. Creditor reserves the right to employ a collection agency and/or attorneys to recover past due balances: therefore, such accounts will be subject to a reasonable attorney/collection fee equal to thirty percent (30%) of the outstanding balance. 4. All past due invoices will be subject to the "Short Rate." Any past due invoice(s) will be recalculated to the higher amount due for the frequency actually printed. "Short Rate" adjustments will also be made for any change (downward) in frequency agreement originally contracted for, either written or verbal. |
Closing & Issuance Dates Bimmer 2010 Advertising Schedule:
Materials: Materials must be received by the Materials Deadline. Advertising materials will be returned at the advertiser's request. The publisher is not responsible for advertising material left more than three months. Communications: Please contact the editorial offices of Bimmer by mail, email, phone or fax: Bimmer 42 Digital Drive, Suite 5 Novato, California, 94949 (415)382-2872 Phone (415)382-0587 Fax laura@rossperiodicals.com | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|
Mechanical Requirements Covers and body printed Web Offset and perfect bound. Trim size 8-3/8" x 10-7/8"
Bleed size: 8-5/8" x 11-1/8". Live printing matter must be kept 3/8" from trimmed size of 8-3/8" x 10-7/8". Spread Bleed: 17-1/4" x 11-1/8". Spread non-bleed 16" x 10". Digital-Format Submissions: Before submitting ads in a digital format, please request our Digital Requirements to make sure your submission is compatible with our system and assure quality reproduction. If not, your advertisement may be rejected. An appropriate press proof must be submitted with all digital ads. Film requirements: Negative film, right reading emulsion side down, minimum 133 line screen, color 150 line screen preferred. All film must meet SWOP standards. Supplied negatives must be accompanied by appropriate proofs. |
Contract/Copy Regulations Publisher reserved the right to hold advertiser and/or its advertising agency jointly and severally liable for such monies as are due and payable to the publisher. Publisher reserves the right to change rates at any time. Publisher accepts no liability for damages due to advertisements not appearing in contracted issue. All advertisements are subject to acceptance by the Publisher. Publisher also reserves the right to decline or reject any advertising for any reason, at any time without liability, even though previously acknowledged or accepted. Publisher shall not be liable for copy and/or key changes unless provided with complete replacement negative. Advertising Responsibility: The purchaser of the advertising space assumes all responsibility fro the entire content of any such advertisements printed in Bimmer and assumes responsibility for any claims or costs if litigating claims arising therefrom against the Publisher. Publisher will not be bound by conditions printed or appearing on order blanks or copy instructions which conflict witht he provisions of the stated rates. | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||